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Manteca Gnarly Head 2007 chardonnay takes home the gold

Manteca Gnarly Head 2007 chardonnay takes home the gold

The Gnarly Head vineyards produce some great local wine from some of the oldest vines in the area. They sell their wines for a price even a budget connoisseur can afford, and the Chardonnay is an example of their quality. At the 2009 California State Fair Wine Competition, Gnarly Head Chardonnay won the gold medal. After one taste of this white you'll understand why.

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Jazzed up in Tracy: Helm's and Main Street Jazz Cafe

Jazzed up in Tracy: Helm's and Main Street Jazz Cafe

You know how you should never judge a book by its cover? Well…you should never judge a town by its news coverage.

Working in the media for years, whenever I drive by a new city or an area, the first thing that pops in my head will be “oh, that’s where that fire happened” or “oh, that’s where they found so-and-so.” You know how it is…every place has a story.

So when I had to visit a friend in Tracy, the story that popped in my head was, “The unidentified blue lights of Tracy.” Not that there’s anything wrong with UFOs. They are cool, but I was wondering what else I was going to find there.

Continue reading Michelle Ponto's review

Yelp for Restaurant Chains

Here’s a four letter word that makes many businesses cower and cry: YELP.


In the past several months, the 3fold team has helped two national  restaurant chains with their local marketing efforts. While there have been all sorts of fun things we’ve done for these brands (including working with fabulous food bloggers), one social tool stands out. Setting up, promoting and managing Yelp accounts has been incredibly fun, fascinating and frustrating all at the same time.


Here are a few things we’ve learned about Yelp as it relates to national restaurant chains:


Appetizer: Identify goals